If you’re searching for a digital growth agency Garage2Global guide that goes beyond buzzwords, you’re in the right place. Below you’ll find exactly what Garage2Global covers (marketing + web/app build + CRO + analytics), a practical 5-stage framework you can copy, week-one KPIs, pricing cues, a 12-point hiring checklist, and FAQs—everything you need to evaluate fit and start growing fast.
1) What is a Digital Growth Agency—and where Garage2Global fits
A digital growth agency blends strategy, acquisition channels (SEO, paid, social), product & web/app development, content, and conversion rate optimization (CRO) with measurement—so you’re not just getting traffic; you’re getting pipeline and revenue. Garage2Global presents itself as a full-service partner that covers SEO/content, performance marketing, website development, mobile app development, analytics, and CRO with clear, results-focused language and benefits.
2) Garage2Global Services (Marketing + Build + CRO)
- SEO & Content: technical fixes, on-page, local/global SEO, topical authority, content strategy and production.
- Performance Marketing: Google/Bing search, Meta/LinkedIn campaigns, offer testing, audience development, ROAS/CAC control.
- Social & Email: brand storytelling, calendars, lifecycle emails/nurture for activation and LTV.
- Web Development: WordPress/Shopify/custom builds, speed optimization, conversion-led UX, analytics-ready.
- App Development: native/cross-platform builds, backend/APIs, QA, deployment, post-launch growth support.
- CRO & Analytics: GA4/Tag Manager setup, event/conversion mapping, A/B testing, heatmaps, funnels, dashboards.
Who benefits most? Startups and SMEs that want one accountable team to go from strategy → build → acquisition → conversion → scale.
3) The 5-Stage Growth Framework (steal this)
- Discover: ICP, JTBD, value prop; SEO/tech baseline; channel audit. Output: Growth Brief with North-Star Metric (NSM) + 3 guardrails (e.g., CPL, activation rate, LTV/CAC).
- Architect: keyword map & topic clusters, funnel model, analytics plan, channel mix/budget. Output: 90-day roadmap + weekly scorecard.
- Build: conversion-ready pages, tracking, dashboards; content engine & creative system; ad assets and audiences.
- Launch: minimum viable funnel in 2–4 weeks: 1 core landing page, 3 offers/angles, 2 nurture emails, 3 supporting articles.
- Scale: weekly tests (messages, creatives, audiences, pages), CRO sprints, content velocity, LTV plays (email, bundles, upsell).
4) Week-One KPIs & Metrics That Actually Matter
- Acquisition: CTR, CPC/CPA, non-branded share, search impression share.
- SEO: time-to-first-index, non-branded clicks, internal link depth, conversions per page.
- Conversion: landing-page CVR, form completion, activation within 7 days.
- Unit Economics: CAC payback, LTV/CAC, contribution margin by channel.
5) Recommended Analytics & Tooling Stack
- Tracking: GA4 events/conversions + Tag Manager; platform pixels; consistent UTMs.
- Attribution & Reporting: Looker Studio dashboards, channel-level payback, creative cohorts.
- SEO: Search Console, a crawler (e.g., Screaming Frog), rank tracking.
- Experimentation: A/B testing (server-side for forms/payments), session recording/heatmaps.
- Sales Loop: CRM with lifecycle stages; closed-loop reporting to ads/SEO.
6) Pricing Cues & Engagement Models
Expect discovery/architecture in month 1 (fixed scope), followed by a retainer tied to deliverables (content velocity, sprint count, ad ops, CRO) and a 4–6-week performance review cadence. For build-heavy work (website/app), milestone pricing + a lighter optimization retainer is common.
7) 30/60/90-Day Example Roadmap
Days 1–30 (Ship the core funnel)
- Baseline audit, ICP & messaging, analytics plan; wireframe and ship 1 conversion page + tracking; launch 2–3 ad angles; publish 3 supporting articles.
- Set weekly scorecard and NSM/guardrail targets.
Days 31–60 (Stabilize & learn)
- CRO on top-entry pages; expand keywords/ad groups; publish 4–6 articles; add email capture + 2-step nurture.
- Cut losers; scale winners; tighten payback targets.
Days 61–90 (Scale & compound)
- Advance content clusters; launch new offers; add 1–2 landing pages for segments; double down on creatives with best MER/ROAS.
- Quarterly plan: next 6 experiments + 3 build items.
8) Hiring Checklist: 12 Questions to Ask
- What’s our NSM and the three guardrails for month one?
- Show the last 90-day test backlog for a client like us.
- Who owns analytics integrity and the release process?
- What’s the topic-cluster plan for non-branded growth?
- How will you achieve time-to-first-value in weeks?
- Decision tree for pausing/scaling paid channels?
- Which three pages ship first and why?
- Which experiments reach statistical power fastest at our traffic?
- How do you separate brand vs. demand in reporting?
- Playbook for local SEO if multi-location?
- Message validation approach (JTBD interviews, win/loss)?
- What happens in week one if results lag (escalation plan)?
9) FAQs
Is Garage2Global a marketing team or a build team?
Both—marketing (SEO/paid/content) and product build (web/app) under one roof, which shortens the path from idea to acquisition and conversion.
Can I start small?
Yes. A focused 90-day plan (one funnel, three channels, weekly tests) usually beats a sprawling multi-quarter roadmap.
How long until I see results?
Paid can move in days; organic compounds across 3–6 months as content clusters and internal links mature.
What makes this guide different?
It includes a concrete framework, week-one KPIs, a tooling stack, a 30/60/90 roadmap, and a hiring checklist—typical posts stop at generic service lists.
Next Step
Add a 30-minute “growth discovery” to your calendar. Bring baseline metrics and one offer to test. Commit to shipping your minimum viable funnel in the next 21 days.